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Twitter Logo

“At 4:50 p.m. on March 21, 2006, Jack Dorsey wrote “just setting up my twttr.” Five years later, Dorsey and his fellow Twitter co-founders Biz Stone and Evan Williams have transformed a neat idea conceived during a daylong brainstorming session into a worldwide phenomenon. Twitter is now valued at more than $10 billion and has gone from zero to 1 billion tweets per week.

But not all tweets are created equal.
Here’s a countdown of five historic moments, brought to you by Twitter…”

Full article HERE


LinkedIn Image


Smartly executed self-promotion is the key to career advancement, and in our hyper-connected days, LinkedIn is one of the best tools to help you do this. The question isn`t whether you should be on LinkedIn, the mega-popular professional networking service, but rather, how to best take advantage of this powerful medium to separate you from the pack. After all, with more than 80 million registered LinkedIn users, standing out among your peers can be a daunting consideration.

“Not doing something with LinkedIn is like leaving money on the table,” says Debra Forman, a certified executive coach in Toronto, Ontario. “You don’t need to pay for the upgrade — the free service is all you need — but the key is getting people to land on your page.”

To get the right people to view your profile and to wow them while they`re there, consider these tactics:

  1. Get connected. “The key to LinkedIn is being found and being fabulous,” says Irene Koehler, a social media consultant in San Francisco. Koehler says the first step is to make relevant connections. “Understand that the number of connections you have directly impacts how easily you can be found,” explains Koehler. Forman agrees but believes there should be quality along with quantity: Don`t add more connections than you can keep up with, she says.
  2. Say something. Take advantage of the “Share” tab on your profile page, which lets you share insights, a website link or other information with your community. “Draw people into whatever you’re doing, and it’ll go out to all of your connections,” says Forman, who promotes a monthly video in this fashion. “Remember, you might only have, say, 100 people in your network, but you could reach millions because every one of those connections has connections who can see what you’re up to as well.” Using the “Share” tab is a good way to be proactive in the search process, as if raising a hand above the crowd. Another way to be heard is to regularly answer questions in the question/answer component of LinkedIn, establishing your expert voice.
  3. Be a joiner. Belonging to a LinkedIn group that’s relevant to your expertise opens up new opportunities, says Forman. “The beauty of groups is you can promote yourself, get work and be noticed.”
  4. Be a wordsmith. “Unless you optimize your profile, which includes using good keywords, you’ll be the world’s best-kept secret,” says Koehler. “Understand which keywords are best to use, which speak to who you are and who you’re trying to attract. Use the terms employers are using, says Koehler. “For example, if you’re a Web designer, you’ll want to use searchable words like ‘web,’ ‘html,’ ‘graphics,’ ‘design,’ ‘designer’ and so on. The top key words should be in the summary section of your profile page.”
  5. Show, don`t tell. Aim for compelling text on your profile page, such as, “You’ve only got that one moment to impress them,” says Koehler. Your profile should not look like a resume with bullet points; instead, potential employers should hear your voice and understand how you approach this job differently than the next person, she adds. Include links to your work-related blog and import feeds from Twitter if you offer commentary on IT issues.

It`s not just what you have to say, however. Recommendations from others who know your work in IT are important too, says Koehler. “We all think we’re fabulous, sure, but it’s more powerful to have others offer their perspective.”

article by Elizabeth Wasserman

Article Source:

By:  Kristin Burnham On: 22 Dec 2010 for CIO

LinkedIn: 3 ways to polish your profile in 2011

If your LinkedIn profile includes any of the terms “dynamic, motivated, results-oriented or innovative problem solver with a proven track record,” it’s probably time for a profile makeover. Yesterday, LinkedIn released its top 10 overused buzzwords in U.S. member-profiles –descriptors, LinkedIn says, that are ambiguous and really don’t say anything.

“These are the buzzwords that people see frequently in media, so they’re reflecting what they read and hear,” says Lewis Howes, author of LinkedWorking: Generating Success on the World’s Largest Professional Networking Website. “They automatically go to these words because they think it’s what people want to hear. Really, though, everyone is using them, and you need to find a way to stand out.

The United States isn’t alone in its affinity for buzzwords, though. The U.S., Canada and Australia all overuse the phrase “extensive experience,” according to LinkedIn. Brazil, Spain and India excessively use the word “dynamic,” while the U.K. overuses “motivated.” For France, Germany, Italy and the Netherlands, the number-one overused word is “innovative.”

Want to start the New Year off fresh? Here are three quick changes you can make right away to your LinkedIn profile to ensure your profile sets you apart.

[Want more LinkedIn tips, tricks and analysis? Check out’s LinkedIn Bible.]
[Four New Ways to Customize Your LinkedIn Profile]

1. Keep Your Profile Simple

Read through your profile. Are you guilty of using too many buzzwords? If so, remove them and start your profile from scratch, focusing on the simplicity of what you say. When you’re finished, ask yourself if a 12-year-old would understand the basis of what you do, says Howes.

“The key is to use simple words to tell others who you are, what you’re doing and how you can help others,” he says. “That’s the message you’re trying to convey, so keep it clean and make sure it’s easily understood.”

2. Keywords are Key; Revisit Them Often

One of the most common mistakes, says Wayne Breitbarth, author of The Power Formula for LinkedIn Success, is joining LinkedIn without a goal.

“If you don’t know why you’re there, how are you going to come up with a strategy?” he says.

[LinkedIn’s New Face: Tour “Signal’s” 6 Key Features]

Breitbarth recommends taking some time to determine what you hope to accomplish in using the service and then develop a set of appropriate keywords that people could use to find you on LinkedIn. If you’re an IT consultant, those words might be “IT,” “consultant” and “technology consultant.” Use these keywords throughout your profile, but be sure not to overdo it, he says.

3. Add to Your Profile with LinkedIn Add-Ons

LinkedIn offers a number of Apps and labs to choose from to help pump up your profile. One that’s a must-have, according to Howes: the SlideShare Presentations app, which lets you upload a video of yourself.

“If you can differentiate yourself from other business professionals, then you’re going to be noticed,” Howes says.

Record a one minute to 90-second video of yourself that summarizes the content of your profile. Include a quick introduction of who you are, what you do, how you can help others and the best way people can get in touch with you, whether it’s via phone, Skype or e-mail, Howes says. And make sure you dress professionally, record your clip in good light and thank everyone for visiting your page, he says.

To upload your video to LinkedIn, visit the Upload page on LinkedIn’s SlideShare app. Once the video is uploaded, you’ll be directed to a video page where you can share the video on LinkedIn, Twitter and other social networks.


Imagine instantly funneling thousands of friends and followers into your Facebook page or Twitter account for a few hundred bucks. The prospect may be tantalizing but services promising this are usually a bad way to go about social media marketing, or just a scam altogether.

8/27/2010 6:00:00 AM By: Nestor E. Arellano

As a child you probably heard your teacher or mother tell you: “You can’t buy real friends.”

Well the same is true in the world of social media marketing, according to several online marketing experts.

Sometime last year, Brisbane, Australia-based Web company uSocial began a widely controversial service of offering to provide businesses with Facebook fans and Twitter followers. The deal was $177.30 could buy you 1,000 brand new Facebook friends or Twitter followers.  Accumulating online friends and followers is a slow process for many start-up companies leveraging social media to improve awareness about their products or services, and this could be an enticing offer.

Link to Video: Michelle Corsano – Tips on Social Media Marketing

// uSocial also a Front Page service which guarantees to get your Web content on the front pages of social bookmarking sites. Many online businesses rely on positive “votes” they get from social bookmarking site visitors to generate traffic to their site. Since it typically takes hundreds votes to land the coveted front pages of social bookmarking sites as Digg, Yahoo!, StumbleUpon and Buzz typically you can see how many businesses might view this offer as a “bargain”.

Leon Hill, the 23-year-old creator of uSocial claims he figured out a way to boost the amount of votes a Webpage could receive by as much 1,000 within 24 hours. This means “a Website would sometimes be placed in front of millions of online Web-surfers’ eyes in a day or less,” he said in a press release.

Why should you buy “friends”?

“Every Facebook fan or friend you have is generally worth $1 to you per month, which is a figure anyone using this site correctly can back up. This means that even on a purchase of a 1,000 friend pack, you will not only return your investment in the first month, but earn more than five times what you’ve invested. Try and tell us that’s not a great investment,” according to uSocial.

However, social media experts tell that “buying friends” might not be a wise investment after all.

Social Media’s dark side

“This sort of business represents the dark side of social media,” says Michelle Corsano, referring to the practice of buying and selling online followers and friends.

The president of Burst Technology Marketing, a Toronto-based business-to-business online marketing firm believes organizations offering such services are shortchanging their business clients and companies buying online friends are doing their customers a disservice.

Corsano raised the point that fan purchasers can never be sure that the followers or fans you bought are genuine entities that will interact with your community or purchase your product. “What’s more, if you place these followers on your site, you’re lying to other followers who flock to you based on the belief that other people find your site worthwhile to follow,” she said.

Page Navigation (connects to articel source at

1) uSocial’s controversial services seem tempting. – Page 1
2) Businesses feeling the pressure to be popular on social networks. – Page 2
3) Top four reasons you should buy online friends or followers. – Page 3

Related stories:

* How to steal friends and influence people on Facebook
* 5 ways to find relevant Twitter followers
* Canadian merchants buy into group buying craze


New scam uses Facebook’s “Share” feature that posts content to your profile wall where friends are encouraged to click on it.

8/19/2010 7:00:00 AM By: Ian Paul

Facebook users targeted by new  clickjacking ...

Security firm Sophos recently discovered a new clickjacking scam on Facebook that spreads via the social network’s “share” feature and could be costing you $5 a week.

The new malware is similar to a so-called “likejacking” worm discovered last May. But instead of exploiting Facebook’s “Like” button, the new scam uses the “Share” feature that posts content to your profile wall where your friends are encouraged to click on it.

This is the second Facebook scam reported on by Sophos in recent days. On Monday, the security firm alerted Facebook users to an enticing scam that allowed you to add a “Dislike” button to your profile.

Here’s how the “Share” button scam works:

The Sharejack

You see a link to a Facebook page for “10 Funny T-Shirt Fails” or something similar. Once you arrive on the page, a message tells you that you have to go through Facebook’s new three-step human verification process in order to see the content.

On the second step, you are asked to click the “Next” button, and that’s where the scam really begins, according to Sophos.

That’s because the “Next” button doesn’t actually have any functionality and is just a dummy. But hidden underneath the “Next” button is a functional “Share” button. So while it looks like you are just clicking on “Next” to get to the final step, what you are actually doing is posting that page to your profile wall using the Share function. (Click on the image for a large view of the screen.)

Sophos notes that browsers running No Script are alerted to the hidden “Share” button. No Script is a Firefox add-on that prevents a Website’s Java, JavaScript, and Flash functions from executing without your permission.

But the scam doesn’t end there. The whole point is to get you to the third step where you fill out a revenue-generating survey for the scammers. The surveys ask you to provide your personal information to enter a contest to win money, a computer, or other prize. The survey Sophos examined asks for your cell phone number among other things.

But down in the survey’s fine print it says providing your information will end up tacking an extra $5 per week onto your cell phone bill for a service called “The Awesome Test.”

Protecting Yourself

Facebook responded fairly quickly to Sophos’ report and removed all the fan pages involved in the “sharejack.” Nevertheless, if you think you might have fallen prey to the scam you should check to make sure any links associated with the phony pages have been removed from your profile wall. If they haven’t, hover your mouse over the link and then click the “Remove” button in the upper right corner of the wall post.

If you went so far as to fill out the survey, then you should contact your carrier immediately to see if you have any excess charges on your cell phone bill.


First of a six part series of articles to plainly explain what organizations need to consider and carry out in today’s social media.

By Miles Weston

Millions Waiting

The reach of the Internet has opened the door for companies to be in direct touch with millions of individuals who want to obtain information and discuss your company, products, services and your capabilities. They have thousands of online outlets to research virtually anything – and anyone – who exists on the planet.  The challenge for companies is how to participate with these people, win them over or neutralize their issues.

There’s so much information and misinformation surrounding the power and magic of social media, company management and marketing probably feel like a deer hypnotized by the headlines of a semi on the highway.

Everyone “knows” social networking is going to change the face of company/product marketing.

It will reshape the relationship with a firm’s partners and customers.

It will potentially reshape the consumer’s impact on the company.

We all know that word-of-mouth “advertising” is the most powerful – good and bad – promotion for a company that exists.

As a result, companies, departments, individuals are setting up social network pages, signing up for microblogs like Twitter, establishing management/marketing blogs on their Web site and establishing customer forums on the Web.

The challenge is to see the true value of social media for your business, your activity.

Tackling the Unknown

Most managers are (understandably) uneasy about social media activities because it turns the conventional idea of marketing, brand image management upside down.

Today’s customers don’t want to be advertised at; they want to research products/services in their own time, in their own way.  They want impartial opinions from other consumers and product experts about the promises made by the company/product.

The shift of control to customers is a major concern by company executives as they read about the bad publicity that has spread like a wild fire for other companies, executives, products.

But a recent study by Cisco, a worldwide networking company, suggests that being overly cautious is not only short-sighted, the control paradigm has shifted and there is no turning back.

Social media & social networking are here to stay.

The tools, outlets, opportunities and complexity are still in their infancy and will continue to evolve and influence the way “business as usual” is conducted.

To ignore the influence and power of social media as well as the internal guidelines, which must be established, can only lead to misuse by members of the organization and accidental disclosure of company/product information, misinformation/misrepresentation of the company/products/services, its policies, its image.

Forget the Experts

There are no hard and fast rules, recommendations.

In truth, there really are no “experts” you can turn to to deliver “safe,” reliable, guaranteed social media approaches, activities.

Anyone who makes that claim is blowing smoke.

The most we can do in this series of articles is help you understand how you can get started, what they – consumers – are doing, explore/recommend how you can get started, what are the customer’s options and reasonable responses and activities you can consider implementing to enhance, improve, profit from your consumer relationships.

No company, no individual in this industry sets out with the idea of doing evil.

By carrying out a strong, proactive social media activity the company will gain the consumer’s trust, product/service support and their ongoing loyalty.

This is because there are extensive benefits to the company’s marketing, sales, product development and service/support activities.

Social Media Marketing – The challenge for an organization – public and private – is to leverage their online relationships–develop sound relationships and meaningful one-to-one discussions to deliver world class, market-leading products, services, customers support.

Before you begin any social media activity, some level of internal governance – usually ad hoc – must be exercised including:

  • Which social media initiative – The Web offers a wide pallet of social media activities and you need to determine which one(s) you want to start first, when, how and who will be the “owner(s)” of the initiative(s).
  • Employee social media activities – everyone in the organization can (and probably does) have some social networking activity they are already pursuing – Facebook, LinkdIn, blog, Twitter.  Controlling these activities is a practical impossibility, so you have to respect/trust the employees, giving them basic ideas and guidelines on what can/can’t be done and who they can turn to for assistance/answers when questions arise.
  • Third-party management – Every management team relies on outside experts/assistance – public relations/communications, support/service, product design, manufacturing.  They need clear guidelines on who can speak on behalf of the company, on what subjects.
  • Enabling technologies – Most people don’t involve their IT experts when social media activities are initiated because the efforts are conducted outside the company’s IT infrastructure. However, ideally/ultimately you will want to incorporate some of the information, findings into your business applications and activities.  Plan for the long-term because social media marketing will be with you forever.

Building a relationship with customers can turn loyal customers into strong extensions of the company, its marketing, its products.  They can become key figures in recommending, promoting, defending you online and off.

Social media can be your worst enemy and your best friend.  Doing it right isn’t just “nice,” it is important to your organization’s and your success.
Page: 1
Undercover author Miles Weston has spent more than 30 years in the storage, software and video industry, indulging in, among other things, marketing activities in promoting PC, CE, communications, content technology and their applications . Contact Miles through his editor by clicking here.


ScribeFire logo

About ScribeFire

ScribeFire is an addon/extension for both the Mozilla Firefox Web Browser and Google Chrome Web Browsers which allows easy posting to all of your blogs right from within the browsers.

Basically, it’s a full-featured blog editor that integrates with your browser and lets you easily post to your blog. You can drag & drop formatted text from pages you are browsing, take notes, upload images, and post to multiple blogs.

You can Install ScribeFire for Firefox Here »
or Get ScribeFire for Chrome here »

Instructions for Getting Started
With ScribeFire

(If you haven’t already installed the ScribeFire addon, you can read these installation

Once you’ve installed it, you can start using it to simply, quickly
and easily update your blog(s). To open a ScribeFire window in the
browser, use any of the following methods:

  • Press F8
  • Click on the icon in the status bar:
  • Select ScribeFire from the Tools menu:
  • Right-click on the page and select “Blog this page” from the
    ScribeFire submenu.
  • There is also a ScribeFire toolbar button you can use to open and
    close ScribeFire. Add it to your toolbar by selecting Customize
    from the View > Toolbars menu, and then drag the button to
    your chosen location.

The first time you open ScribeFire, an account wizard will appear to
help you connect ScribeFire to your blog. (Here is a list
of the blogging services that are compatible with ScribeFire.) Simply
fill in the information it asks for, and when you finish, your blog will
be listed in the right-hand pane:

To post to your blog, simply type some text in the main editor panel
of ScribeFire, give it a title…

…and click the Publish button:

That’s all there is to it! ScribeFire will post the entry to your
blog, and it will appear in the list of entries in the right sidebar so
that you can edit or delete it later if you want.

Other Features

Other features of ScribeFire allow you to categorize and tag your
blog posts, upload images, set the timestamp of your posts, save
works-in-progress as notes, post an entry as a draft, share your posts
on social websites, and upload files via FTP, HTTP & HTTPS. For help with these
features, see the complete listing of ScribeFire Help topics.

Turbocharge your Brand With Facebook
In these tough times, capitalizing on the marketing potential of free social media sites, such as Facebook, can be a smart move.

Doing so helps you to communicate with customers, build brand loyalty, and win valuable new business. A
Facebook profile has many intricate tools that can be used to share key messages about your brand, product, or service.Read on to discover how you can use these to advantage.

by Tyler Olson and Michael Schneider

1. Power of positive profiles

The Facebook profile should represent who you are as a person or a business. Use it to tell the world what you want them to know about your company. Don’t just post your job title and e-mail address. Instead, use Facebook to evoke interest in the product or service you offer customers.

The profile is only viewable by people you befriend or those on your network, but friends and colleagues will click on it more than you think, so use it wisely.

2. Wonders of the wall

Anyone you choose as a friend on Facebook can leave public messages on your wall. You, in turn, are able to leave messages on other people’s walls. Such messages help you share more about your brand with “friends” – and also with your friend’s wide network.

A word of caution: don’t use it for spamming – but to dialogue with friends or those on your network who inquire about your product.

3. Seek and you will find

With more than 175 million active users, everyone you know is probably on Facebook. That means it’s a more effective search tool than flipping through the phone book or old databases.

Many old friends, colleagues and customers may want to contact you for business reasons and search your name on Facebook. The site’s privacy settings allow you to remain hidden in search results, but remain open, and include a photo, so you are easy to find and contact.

4. Fan–tastic pages

Creating a fan page for your product allows customers to publicly declare support for your brand or product, and adds a stamp of approval to their profile page, which is broadcast to their entire network. Some companies’ fan pages allow users to watch shows, purchase music or download programs.

An added bonus for the fan page creator is instant access to the stats, e-mail addresses and phone numbers of customers or potential customers. These help you build brand awareness, improve direct purchasing and retain your customers.

5. Brand exposure … a piece of cake

With your permission, every action you take on Facebook will be broadcast to your social network. For instance, if you become a fan of Microsoft Windows, all of your friends will see that and also be able to join the group. Use this feature to join fan clubs dedicated to your business.

The viral impact of having one or two other friends join could expose your brand to thousands of more eyes, especially if your friends are part of a separate network.

6. Status matters

Short status messages, which answer the question, “what are you doing right now?” – are becoming an important part of social networking. The status message is the most eye-catching part of a user’s profile and when changed, the new message is broadcast on your network’s news feed.

Use the status to provide updates about your brand, advertise new products or post links to your Web site. Many entrepreneurs use it to get their PR messages out faster, link to their blog or ask for referrals.

7. Double Rhapsody – Linking Facebook and Twitter

Linking your Facebook page to your Twitter account is a great way to expose your updates to new audiences, as you will find different crowds on both social networking forums.

Assuming you are also using Twitter to market your brand, and you should be, download the Twitter app for Facebook. It will automatically update your Facebook status with the messages you post on Twitter. Done correctly, your brand’s messages will get sent out to thousands of viewers, instantly.

8. Apps and brand building

Applications can be designed for profile pages or fan pages, groups, or for connecting with other social media sites. Building apps that support your brand can help spread awareness of your products or services through your social network. Applications also encourage your network to share the download with others to maximize its use, thus widening your reach.

9. Low cost ads, high-value results

The amount of information Facebook users freely provide on their profile pages gives advertisers the opportunity to directly reach their target audience. For instance, if you want to target 18 to 25 year-olds in Toronto, who are interested in video games, it takes less than five minutes to find those users. Advertising on Facebook is still very cheap, so it’s a great time to purchase space.

10. Respond – to compliments and complaints

If users in your social network are writing about your brand on fan pages or groups, take the time to respond to them. Say thank you for the free publicity and let the customer know you appreciate their support. Even if a customer is complaining about your company, it is still worthwhile to respond and try to sort out the issue.

Studies show that when customers receive a personal response, they are more likely to become satisfied with the company. Social networking provides a great way to get in touch with disgruntled customers, smooth over the rough patches and hopefully regain their business.


article source here

Linkedin Logo (tm)

CIO — As the economy plummeted in 2009, LinkedIn’s popularity skyrocketed. LinkedIn grew to more than 53 million members and announced partnerships with IBM, Microsoft and Twitter. If you’re on the hunt for a new job—or just looking to ramp up your activity and connections—start the new year off right with these five tips to help you get more from the business networking service.

1. Groups. Actively participate in a handful of groups related to your professional interests to expand your network. Find “Groups” on the navigation bar. From here you can search for a group to join, manage your groups or start a new one. Groups will keep you updated with industry-related information, plus they function as a forum where you can propose and answer questions, helping you become a recognizable name.

2. Company Buzz. Under “More…” choose “Application Directory”. This will bring you to a page with a number of applications that you can add to your homepage and profile. The “Company Buzz” tool aggregates mentions of a company from Twitter, allowing you to discover relevant trends and comments about your company. The tool lets you customize and modify the topics to watch and displays charts to track activity. “A lot of people who use Twitter don’t know where they can see what’s trending, so this is a great application for that,” says Eve Mayer Orsburn, CEO of Social Media Delivered, a social media consultancy.

3. Recommendations. These blurbs from your coworkers make your LinkedIn profile more dynamic and bring more credit and validity to your profile. Career experts recommend that you seek recommendations from your coworkers, former managers, direct reports and even clients. Shorter tends to be better; one or two paragraphs will suffice.

4. Events. “Not enough people use events,” Orsburn says. “It’s a great way to find and connect with new people.” Under “More…” choose “Events”. Here you can view events (including webinars) that your connections are attending, search popular events and find ones to attend. Orsburn recommends searching for a person you admire and looking through the events he or she is attending. This will give you a good sense of which conferences or events are worth attending, and will help you build more meaningful connections.

5. Advanced People Search. Try using this search method instead of the basic search when looking for new connections. The “Advanced People Search” allows you to find contacts based on geographic area, company, keyword, industry and more. Advanced People Search also gives you the option to search based on when users joined LinkedIn, which Orsburn says can be especially handy. “One of the best ways to find people who can help you is to help them first,” she says. “When you use this function to find someone who’s a new member to LinkedIn, you can introduce yourself, mention that you see this person is new and offer to introduce them to some of your contacts.” You can find this feature under “More…” in the navigation bar.

Staff Writer Kristin Burnham covers consumer Web and social technologies for She writes frequently on Twitter, Facebook, LinkedIn and Google. You can follow her on Twitter: @kmburnham.

from : List of Social Media and Social Networking Sites title

This is a list of Social Media & Social Networking Websites that is continually updated and adding new resources — it’s on, a Blog about Social Media & Internet Marketing .

Below are the categories for the list:

Categories: (click on a link or scroll down the page)

Arts, Bookmarking, Cars and Auto, Connecting with Friends, Consumer Reviews, Cooking/Food, Cultures/Foreign Language, Dating, Education/Books, Event Planning, Family, Fashion/Clothing, Finance, Games, General Networking, Health/Medical, Internet Marketing, Link/Website Sharing, Microblogging/IM/Mobile, Movies, Music, News, Pets, Photo Sharing, Politics, Pop Culture, Professional, Real Estate, Religious, Shopping, Social Action, Sports, Technology, Teen, Travel, Video Sharing, Women, Miscellaneous

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